El Señor de los Cielos
Rafael Amaya
ratings
Finale of telemundo media’s “el señor de los cielos” averages over 3.6 million viewers
11:34 AMUnknown
On the heels of delivering its best weekly performance to
date, Telemundo Media’s original production “El Señor de los Cielos” (The Lord
of the Skies, M-F 10pm ET) came to an end delivering its highest-rated telecast
and the second highest-rated finale in the network’s history, regardless of
time period, averaging 3,627,000 total viewers and 2,324,000 adults 18-49,
according to Nielsen. In its final
episode, the popular novela ranked as the #1 program in its time period among
Spanish-language networks, out delivering Univision among adults 18-49 by 60%
and among total viewers by 16%.
A co-production between Telemundo Studios and Caracol TV
featuring novela stars Rafael Amaya, Ximena Herrera, Fernanda Castillo and
Gabriel Porras, "El Señor de los Cielos” full run averaged 2.3 million
total viewers and nearly 1.5 million adults 18-49, ranking as the second
highest-rated novela in the network’s history.
At 10pm, the hit series ranked #1 with adults 18-34, regardless of
language, a quarter of the time since its premiere. The series beat at least
one of the English-language networks among adults 18-34 nearly every night and
76% of the time among adults 18-49. Additionally, the series outperformed
Univision to rank #1 with adults 18-34 among Spanish-language broadcasters
almost half of the nights since its premiere.
Locally, the finale was the #1 program regardless of
language in its time period among key demos (adults 18-49 & 18-34) in Los
Angeles, Miami, Houston, Dallas and Phoenix.
It also out-delivered ABC’s “Bachelorette” finale (8-10p ET) among
adults 18-49 in Chicago.
Additionally, the finale broke records online and on mobile
during the full run of the show attracting over 700,000 users and generating
over 10 million page views. On mobile,
it attracted over half a million unique users and generated over 12 million
page views. It was the #1 streamed
novela online and on mobile for 2013.
“El Señor de los Cielos," Telemundo's most ambitious
production to date, tells the story of Aurelio Casillas (Rafael Amaya), one of
the most prominent Mexican drug lords from the 1990's, whose ambition was to
become one of the richest and most powerful men in Mexico. From the moment his
photo was published, his face became his biggest stumbling block. The
authorities, as well as his enemies, began to pursue him and he opted for
high-risk plastic surgery to conceal his identity.
